It is our belief that all our customers, no matter how accomplished, can benefit from using specialized tools designed to help plan and deliver a promotion. That is why D+H developed Promotion Planner®, a simple Windows solution for organizing and managing coupon and rebate programs.
This proprietary application allows customers to measure the impact of a promotion in advance by adjusting variables in forecasting scenarios. It allows testing of brand objectives against real-world examples, and gives insight into the budgetary impact for a full fiscal year as well as for the life of the promotion. Critical elements of a campaign are then easily created, budgeted, tracked, and managed. The application provides robust standard reports (easily exported into Excel) such as accrual, expense, media, and redemption analysis, which can really simplify audit compliance.
Of course we are always standing by to advise, or to assist our customers with managing other aspects of their promotions whenever required.